The Apollo Theatre is a fascinating example of Karoo history. It is the only remaining movie theatre left in the area. The Apollo Theatre was built in 1928 by Andrew Aristides Bassil, a Greek immigrant who arrived in the town in 1923. In the 1950s it was renovated according to the then fashionable art deco style. It was declared a heritage site by the National Monuments Council.
The Apollo Development Association was formed to conserve the theatre and several movie festivals have been held there. A variety of local South African movies and documentaries were shown.
The Apollo Theatre in Victoria West is the only surviving Art Deco Theatre in South Africa. The future of the theatre is uncertain although it is still used occasionally to entertain the local residents of the town as a cinema. The theatre has a red velvet curtain that is opened for film shows